Further Research into similar products

 Q magazine

 - Q magazine is an alternative music magazine.

- It is published monthly in the UK.

- It's publishing company is Bauer Consumer Media (Emap).

- Q also has it's own music channel called Q TV.

- It's cover price is £3.90.


- It's single copy subcription figures are 22,798. (19,097 being in the UK and republic of Ireland) 01-Jul-2008 to 31-Dec-2008

- The target audience for Q magazine are the older generation such as people in their 30's and 40's who are looking for a different mode of address, more sophisticated and just want to know more about the music instead of what colour pants so and so is wearing (which would be mentioned in Kerrang). Although the founders state that they want to appeal to all the older generation, it seems that Q magazine doesn't appeal to many woman of that age.

This is an example on a front cover of a Q magazine. As we can see it is very stereotypical for Q to do it in the way they have. The Masthead covering the main image and many pugs and puffs. For example the 'free inside' is a puff, their to entice to audience and draw them in. The pug 'the best British albums is also their to do the same thing. Make the costumer by the product. The colour is very effective in this front cover. The big and bright Madonna name covering the width of the page. The fact that its red and stands out from the rest of the dark page makes it more effective, its very eye catching, its what you first see when you look at the page. You could say the only really un-stereotypical thing Q have done on the front cover is the main image. Even though that its a medium shot like most and the person is looking at the camera the fact that the person is blocking most of her body is strange. Its challenging the stereotypical view and peoples perceptions on Q magazine. Making it look different and new and the fact that she's blocking most of her body could indicate that they are trying to pay more attention on the persons face and not the rest of her body. The sleek and sexy look she gives to the camera makes the audience want to look like her, dress like her, act like her. perceptions the audience have on the magazine.


This is a link to the Q website where i got my information from.

http://www.qthemusic.com/